By Frank Lorenz Müller, Heidi Mehrkens
This quantity brings jointly a desirable collection of stories exploring the smooth energy instruments utilized by heirs to the throne with the intention to increase the verbal exchange of monarchies with their audiences throughout the nineteenth-century. How we understand royals and their dynasties this day – as households, as celebrities, as charitable figureheads of society or as superfluous relics of a bygone age – has deep roots within the monarchical cultures of nineteenth-century Europe. via targeting the position performed through heirs to the throne, this quantity deals an unique standpoint at the skill of monarchies to cajole sceptical audiences, nourish optimistic feelings and thereby enhance the placement of every dynasty inside its respective state. utilizing examples from Britain, Italy, Spain, the Netherlands, Austria, Greece, Sweden, Norway and Prussia, a world workforce of specialists analyzes and explains the advance of the very smooth strength instruments that are nonetheless getting used by way of Ruling homes today.
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Additional info for Royal Heirs and the Uses of Soft Power in Nineteenth-Century Europe
31. Archivio del Comune di Firenze, CF 4975, ‘Feste date dal municipio nell’occasione del matrimonio di SAR il Principe Ereditario con la principessa Margherita di Savoia. 1868. ’ 32.
25 of photographic images (cartes de visite), the sale of objects and various paraphernalia, and royal visits and events. 6 This chapter focuses on the role the Savoia family played in creating Italy’s national monarchy and italianizing the peninsula in the post-unification period. The monarchy’s central task consisted in the production and dissemination of a certain set of public images of itself throughout the country. These images were meant to show the monarchy as concerned with the wellbeing of the nation.
The programme brought together all social strata and allowed the city’s inhabitants to witness the royals first hand. In the initial proposal, the mayor’s office arranged three days of festivities, which would include an evening event in the royal palace’s Boboli gardens with public illuminations and free access. 31 The desire to include the masses, to tie monarchy and people together, was evident. This particular shop window was meant to show the finest displays that the crown could conjure up, allowing everyone to press their nose against the windowpane.